LinkedIn Ads

How do we proceed?

1. Surveying

   First, we research what parts have to be tackled first. But we also determine objectives and decide what will be displayed in ads.

2. Determine target audience

   During this step we determine the target audience and how we approach said audience. Targeting the right audience will make sure your campaign is shown to the right people. People who see your ad, should receive a personal approach during their entire customer journey. This guarantees a better ROI on your LinkedIn campaigns and more traffic to your website.

3. Determining strategy and creating content

   Together, we establish an online strategy. Afterwards, we create posts, pictures and landing pages in collaboration with our content marketing department.

4. Building campaigns

   Depending on your possibilities we create ads and set up campaigns. We optimise campaigns based on the results.

5. A/B testing

   As soon as the campaigns have began we will work towards maximum value for money by applying A/B tests on target audience, post and ad level. We optimise daily based on the results.